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If you live in Texas, you already know this: snow is rare, and when it happens, everything stops. Schools close. Sleds come out. Kids laugh louder. And photographers? We grab our cameras and head straight outside.

Shooting pictures in the snow might feel intimidating at first. It looks bright. Really bright. But here’s the secret—snow is actually one of the best natural lighting tools you’ll ever get.

Snow = Nature’s Biggest Light Reflector

Think of snow like a giant white poster board spread across the ground. All that white reflects light right back up onto faces, which means:

  • Softer shadows
  • Brighter eyes
  • Even lighting, even on cloudy days

It’s like having a built-in photography reflector everywhere you turn. So while it may not feel “sunny,” there’s usually plenty of light to work with—perfect for outdoor family photos, candid kid moments, or snowy senior portraits.

“But It’s So Bright!” Don’t Let That Stop You

A lot of people worry their photos will look washed out. The good news? Your camera is smarter than you think. You might notice your camera snapping photos just a little faster than usual—that’s a good thing. It helps freeze movement, especially when kids are sledding, throwing snowballs, or running around bundled up in coats and boots.

Bottom line: don’t be afraid to take the picture. Snowy moments don’t last long in Texas, and the memories are worth it.

Let’s Talk Color (Without Getting Technical)

Snow can sometimes trick cameras into making photos look a bit “blue” or cool-toned. Ever taken a winter photo that felt cold and looked cold? Just look at the two photos below – one looks “warm” and one looks “cold.” That’s where color balance comes in.

Most cameras and phones do a great job automatically adjusting this. If something looks a little off, a quick tweak can warm things right back up so skin tones look natural and cozy again—just like the moment felt.

No need to stress over settings. Focus on:

  • The laughter
  • The red noses
  • The layers
  • The joy

That’s what really matters.

Snow Photos = Big Memories

Snow turns ordinary backyards into adventure zones. It gives kids permission to play harder and parents permission to slow down just a bit. From a photography standpoint, it’s an absolute win—but from a memory standpoint, it’s even better.

These are the days you’ll look back on and say, “I’m so glad we took pictures.”

And if you ever want help capturing those moments—whether it’s a snowy family session, a winter senior session, or just updating your photos during Texas’ quieter season—I’m always happy to chat. You can find me over at Paula Mason Photography or send me an email at [email protected].

Looking forward to hearing from you!

Until next time…

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